Communications Industry Analyst

The Position:

The Analyst is a key member of the JAZD Markets (JAZD) Team and will work directly with the JAZD Content and Marketing Team members to shape the overall content direction of the company. The Analyst will have direct responsibility for JAZD content programs for the communications technology vertical directories.

The Company:

The company is based in Andover, MA. JAZD is lead by Founder and CEO, Jamie Bedard (Celebrated Turnaround CEO of Aberdeen Group) with significant financial investments by Commonwealth Capital Ventures and Pilot House Ventures. The company combines vertical research, daily product centric editorial, search technology and product directory taxonomy with integrated social networking, SEO/SEM and buyer marketing campaigns across a network of B2B vertical markets to deliver the most influential, innovative and highly trafficked B2B vertical marketplace network.

Position Responsibilities:

  • Communications Technology Product Research, Editorial & Analysis – editorial content publishing, quarterly research agenda, on-line survey development, survey results data analysis, report publication, industry event speaking, product supplier briefings
    • Manage a monthly research survey and editorial publication calendar focused on product benefits, issues and value delivered across Communications Technology
    • Publish a weekly Communications Technology newsletter
    • Publish 6+ Annual product category research reports based on on-line survey and analysis techniques
    • Conduct vendor briefings on product direction, go to market objectives and research findings
    • Build and manage an opt in dedicated audience of buyer readers
    • Write whitepapers and customer success stories delivery
    • Conduct webinar customer success interviews and end user buyer research results briefings
    • Publish “Analyst’s Choice” product reviews and updates on new products in all markets and develop a subscribed weekly newsletter readership focused on new products
    • Stimulate user generated ratings and reviews and discussion forums for products across all Communications Technology categories

The Candidate:

This results driven analyst must have a passion for developing on-line B2B communities; editorial publishing, buyer purchasing needs and vendor go to market strategies. This person must have high enthusiasm, strong communications skills, creativity and interest in building a world-class business within a fast paced, start-up environment.

Specific required experience:

  • 2+ years of content publishing or product marketing with experience across Communications Technology product sectors
  • Strong writing skills with high frequency publishing experience
  • Strong skills in communicating with product marketing executives on go to market challenges and product direction topics
  • Industry exposure to buyer considerations in procurement practices and industry pain points
  • Experience in the development and delivery of monthly, weekly, daily editorial publishing, product reviews, case studies, white papers and research reports
  • Experience with directory functionality, social networking technology, data analytics, on-line survey tools and content management software

A Degree with a concentration in Journalism, English, Marketing or Business from a top school is required.

Compensation:

A competitive compensation package will consist of an aggressive base salary, annual bonus, stock options, 401K and complete benefits including flex spending accounts and free parking.

Contact with Confidential Resume and Salary History:

Jamie Bedard
Email:
CEO and Founder
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